Top 5 Social Networking Apps in Kenya Q1 2023

In the first quarter of 2023, the top five social networking apps in Kenya exhibited diverse trends in weekly downloads, revenue, and active users. This analysis, sourced from Sensor Tower, provides a comprehensive overview of their performance.

Skype experienced a fluctuating revenue trend, peaking at around $390 in mid-January and then stabilizing around $329 by the end of March. Weekly downloads saw a dip early in the quarter, hitting a low of approximately 2.4K in late January, before rebounding to around 3.6K in mid-March. Active users remained relatively stable, averaging around 22K to 24K throughout the quarter.

Tango - Live Stream, Go Live showed a significant increase in weekly revenue, peaking at about $861 in mid-February. Downloads also saw a notable rise, reaching over 1.4K in mid-March. Active users increased steadily, reaching a peak of around 16.5K in mid-March before slightly decreasing towards the end of the quarter.

Tagged Dating App: Meet & Chat had a varied revenue trend with a significant spike to $838 in mid-March. Downloads fluctuated, with a peak of around 3.4K in mid-January. Active users showed a consistent pattern, averaging around 16K to 19K throughout the quarter.

Telegram Messenger saw a gradual increase in revenue, peaking at approximately $435 in late February. Downloads were notably high, peaking at over 101K in early January before stabilizing around 41K to 49K towards the end of March. Active users remained robust, averaging around 2.1M to 2.3M throughout the quarter.

Grindr - Gay Dating & Chat showed a steady revenue trend, reaching a high of $388 in mid-February. Downloads fluctuated between 710 and 1.2K throughout the quarter. Active users saw a gradual increase, peaking at around 34.3K in mid-March.

For more detailed insights, visit Sensor Tower.